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What Is Staff Augmentation and Why Is It Important?

Staff Augmentation can provide a solution to many recent businesses staffing and employment challenges. MatrixPoint explains what staff augmentation is and when and how it can be beneficial.…

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What is the New York Data Privacy Act?

NY's Data Privacy Act introduces more stringent regulations for personal data usage than any other law. MatrixPoint explains how to ensure compliance here.…

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Guide to ADA Compliance Standards

How To Navigate ADA Compliance Requirements Since March 15, 2012, websites have been legally mandated to follow the Americans with Disabilities Act (ADA) Compliance, but many businesses have failed to…

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What to Consider When In-Housing Media

Are you planning to employ an in-house strategy in the company's marketing strategy? MatrixPoint is ready to share the best practices on the global market!…

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How to Generate More B2B Leads in a Digital World

How can you generate more B2B sales leads in the modern digital world? MatrixPoint explains how to maximize your potential in a few simple steps.…

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Is My Marketing Being Managed Effectively?

Wondering if your marketing team is managing their budget efficiently and optimizing your return on investment? MatrixPoint explains how to find out!…

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How to Manage Digital Ad Fraud

How to Manage Digital Ad Fraud Digital Advertising Fraud is not new, but in recent years it has become a much larger and more complicated problem. Here we will review what digital ad fraud is, how to…

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Does My Company Need a Data Management Platform (DMP)?

Does My Company Need a Data Management Platform (DMP)? Data Management Platforms add a tremendous amount of value to digital advertising campaigns, allowing marketers to collect, aggregate and utilize…

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